SparkBase https://sparkbase.com Loyalty Rewards Programs and Gift Cards Thu, 23 May 2013 13:50:00 +0000 en-US hourly 1 http://wordpress.org/?v=3.5.1 Fast Track to Loyalty Program Profitability: Preview to April 16 Webinar with Loyalty360 http://sparkbase.com/fast-track-to-loyalty-profitability-preview-to-april-16-webinar-with-loyalty360/ http://sparkbase.com/fast-track-to-loyalty-profitability-preview-to-april-16-webinar-with-loyalty360/#comments Thu, 11 Apr 2013 18:02:45 +0000 admin http://sparkbase.com/?p=5619 by Chrissy Neubauer Hand SparkBase is partnering with Loyalty360 to present Fast Track To Loyalty Program Profitability on April 16, 2013 at 1pm EST. Like any good feature presentation, we think it’s worth previewing: First, why should you care about the profitability of your loyalty program? When it comes down to it, as a business, there’s [...]

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]]> http://sparkbase.com/fast-track-to-loyalty-profitability-preview-to-april-16-webinar-with-loyalty360/feed/ 0 SparkBase’s Loyalty Software, Paycloud™, Now Integrated with Passbook http://sparkbase.com/sparkbases-loyalty-software-paycloud-now-integrated-with-passbook-2/ http://sparkbase.com/sparkbases-loyalty-software-paycloud-now-integrated-with-passbook-2/#comments Fri, 05 Apr 2013 21:23:06 +0000 admin http://sparkbase.com/?p=5602 FOR IMMEDIATE RELEASE SparkBase Integrates with Apple’s Passbook™ to Make Loyalty Cards Even Easier For Customers To Access SparkBase’s Small Business Loyalty Software, Paycloud™, Now Integrated with Passbook Cleveland, OH, April 5, 2013 – SparkBase, Inc. (www.sparkbase.com) a leading gift card and loyalty software company has integrated with Apple’s Passbook to allow users of its [...]

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]]> http://sparkbase.com/sparkbases-loyalty-software-paycloud-now-integrated-with-passbook-2/feed/ 0 Loyalty 360, SparkBase Present: Fast Track To Loyalty Profitability: How To Make Your Loyalty Program A Profit Center For Your Business http://sparkbase.com/loyalty-360-sparkbase-present-fast-track-to-loyalty-profitability-how-to-make-your-loyalty-program-a-profit-center-for-your-business/ http://sparkbase.com/loyalty-360-sparkbase-present-fast-track-to-loyalty-profitability-how-to-make-your-loyalty-program-a-profit-center-for-your-business/#comments Wed, 03 Apr 2013 13:14:33 +0000 admin http://sparkbase.com/?p=5577 Loyalty 360, SparkBase Present: Fast Track To Loyalty Profitability: How To Make Your Loyalty Program A Profit Center For Your Business Webinar slated to help marketers determine the potential ROI of a loyalty program before making an investment. Companies are investing millions of dollars in loyalty programs on a variety of items, including technology, consulting, [...]

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]]> http://sparkbase.com/loyalty-360-sparkbase-present-fast-track-to-loyalty-profitability-how-to-make-your-loyalty-program-a-profit-center-for-your-business/feed/ 0 Using Gift Cards As a Marketing Tactic: 3 Brands to Mimic http://sparkbase.com/using-gift-cards-as-a-marketing-tactic-3-brands-to-mimic/ http://sparkbase.com/using-gift-cards-as-a-marketing-tactic-3-brands-to-mimic/#comments Wed, 13 Mar 2013 13:34:49 +0000 admin http://sparkbase.com/?p=5447 by Geoff Hardman Using gift cards as a marketing tactic to support sales and new product launches is a huge opportunity. In past posts, like 5 Must-Dos for Gift Cards This Holiday Season, we’ve talked about proper ways to market your gift cards. Today I’d like to write about how savvier companies view gift cards [...]

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]]> http://sparkbase.com/using-gift-cards-as-a-marketing-tactic-3-brands-to-mimic/feed/ 0 10 Tips For In-Store Loyalty Program Implementation http://sparkbase.com/10-tips-for-in-store-loyalty-program-implementation/ http://sparkbase.com/10-tips-for-in-store-loyalty-program-implementation/#comments Mon, 18 Feb 2013 16:33:04 +0000 admin http://sparkbase.com/?p=5362 by Christine Primisch “Secret loyalty programs don’t work.” That may sound obvious, but it’s one of our favorite mantras at SparkBase. When we see tell tale signs of a loyalty rewards program in distress one of the first things we review is the marketing and in-store loyalty program implementation. A loyalty program implementation plan should include [...]

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]]> http://sparkbase.com/10-tips-for-in-store-loyalty-program-implementation/feed/ 0 Cuyahoga County is Banking on SparkBase http://sparkbase.com/cuyahoga-county-is-banking-on-sparkbase/ http://sparkbase.com/cuyahoga-county-is-banking-on-sparkbase/#comments Mon, 14 Jan 2013 14:07:25 +0000 admin http://sparkbase.com/?p=5259 By Jay Miller Cuyahoga County is preparing to make a second bet on SparkBase Inc. And SparkBase is doubling down on Cleveland. The young company, which provides technology and marketing services for merchant gift and loyalty programs, is expected to be the first recipient of a Next Stage Fund loan, a category of county development financing [...]

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]]> http://sparkbase.com/cuyahoga-county-is-banking-on-sparkbase/feed/ 0 Mobile Loyalty Program Lessons For 2013 http://sparkbase.com/mobile-loyalty-program-lessons-for-2013/ http://sparkbase.com/mobile-loyalty-program-lessons-for-2013/#comments Thu, 20 Dec 2012 21:40:57 +0000 admin http://sparkbase.com/?p=5199 by Chrissy Neubauer Hand By far, the largest development in 2012 was around mobile loyalty programs. We’ve seen startup loyalty companies and large companies alike launch mobile loyalty rewards programs. SparkBase included. In the infancy of 2012 many people thought mobile loyalty programs would replace plastic loyalty cards. Mobile is more convenient, phones are ever present [...]

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]]> http://sparkbase.com/mobile-loyalty-program-lessons-for-2013/feed/ 0 Sleepy’s Partners with SparkBase to Offer Gift Cards to Customers http://sparkbase.com/sleepys-partners-with-sparkbase-to-offer-gift-cards-to-customers/ http://sparkbase.com/sleepys-partners-with-sparkbase-to-offer-gift-cards-to-customers/#comments Fri, 30 Nov 2012 20:19:25 +0000 admin http://sparkbase.com/?p=4155 FOR IMMEDIATE RELEASE Mattress Powerhouse Launches Gift Cards Through Partnership With Gift and Loyalty Company Sleepy’s Partners with SparkBase to Offer Gift Cards to Customers November 30, 2012, SparkBase (www.sparkbase.com) a Cleveland-based gift and loyalty company and Sleepy’s (www.sleepys.com) announced today the launch of Sleepy’s gift card program. Sleepy’s, a family-owned mattress company based out [...]

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]]> http://sparkbase.com/sleepys-partners-with-sparkbase-to-offer-gift-cards-to-customers/feed/ 0 A Framed First Dollar for the Internet Age http://sparkbase.com/a-framed-first-dollar-for-the-internet-age/ http://sparkbase.com/a-framed-first-dollar-for-the-internet-age/#comments Mon, 26 Nov 2012 19:17:37 +0000 admin http://sparkbase.com/?p=4035 By Alexis Madrigal You know those framed dollar bills you see in some businesses that commemorate the first money they ever made? Well, this is sort of an update to that concept for the Internet era. Above we see Cleveland-based SparkBase’s conference table. The components of their first servers were built into the wood of the table by [...]

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]]> http://sparkbase.com/a-framed-first-dollar-for-the-internet-age/feed/ 0 3 Ways to Get Your CFO to Love Your Loyalty Program http://sparkbase.com/3-ways-to-get-your-cfo-to-love-your-loyalty-program/ http://sparkbase.com/3-ways-to-get-your-cfo-to-love-your-loyalty-program/#comments Mon, 26 Nov 2012 14:44:51 +0000 admin http://sparkbase.com/?p=3994 by Chrissy Neubauer Hand It’s that time of year again. Family gatherings, crazed holiday shoppers…and 2013 budgets. Ah yes, the time of year when you put on your gladiator suit and go to battle for the budget that will fund your projects. In this case, your loyalty program. Let’s face it, the economy is still below [...]

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